Kevin Jiménez Vergara
The guide: a deep-green hardcover with the KJV wax seal
Recreation · AI

Free guide · 8 pages · printable

10 places where your business loses customers.

And how to close each one this week. No expensive software. No strange words.

Your email is only used to send the guide (and the monthly idea if you tick the box). No tracking cookies. Privacy.

How to use it

Read one point a day. Do the 5-minute test. If it fails, tick the box and do the fix. At the end you will know exactly where your customers slip away.

Find your leaks in two minutes

Tap every place that happens in your business. Your plan builds itself below — nothing is sent anywhere.

  1. 5-minute testLook at your missed calls from the last 7 days. Count how many you did not return the same day.

    This week's fixRecord a voicemail that says when you call back and how to book without waiting. Return every missed call before the day ends.

  2. 5-minute testMessage your own business tonight. Time how long it takes to see an answer.

    This week's fixSet a kind automatic reply: “Thanks, I will answer at 9 am. If you like, book here: [link]”.

  3. 5-minute testLook at the last 5 times someone asked the price. How many became an appointment?

    This week's fixAnswer with the price and a question: “It is X. What worries you most about doing it?”. It is almost never the price.

  4. 5-minute testFill in your own form now. Where did it go? Who saw it? How long did it take?

    This week's fixSend every form to your phone and answer within one hour during work hours.

  5. 5-minute testTry to book yourself from your phone. Count the steps. More than 4 is a lot.

    This week's fixRemove every step that is not needed. If someone leaves their details halfway, write to them that same day.

  6. 5-minute testCount last month’s missed appointments. Did they get a reminder?

    This week's fixSend a reminder the day before and another 2 hours before, with a button to change the time.

  7. 5-minute testCheck your last 3 cancellations. Did each one get offered a new time?

    This week's fixEvery cancellation instantly gets 3 new times to choose from.

  8. 5-minute testShow your list of services to a friend. Can they choose in 10 seconds?

    This week's fixPut one “Best place to start” option at the top. Just one.

  9. 5-minute testFind 3 people who told you “I will think about it”. Did you write back?

    This week's fixWrite down a real date for every “I will think about it”. Come back before that date, with their worry already solved.

  10. 5-minute testList 10 customers you have not seen in 6 months.

    This week's fixSend each one a personal message, with no selling: “I thought of you. How did it go with…?”.

A whole chapter, free right here

01 · The phone that rings and nobody answers

How you notice
Missed calls from numbers that never call back.
5-minute test
Look at your missed calls from the last 7 days. Count how many you did not return the same day.
This week's fix
Record a voicemail that says when you call back and how to book without waiting. Return every missed call before the day ends.

Who wrote it

I've turned 50–100 conversations a day into bookings — at a high-volume travel sales desk and with CLEVK, the small-business systems company I co-founded. This guide is what I check first when a business says customers “just disappear”.

Fair questions

Is it really free?

Yes. Share it with anyone who runs a small business.

Do I need any software?

No. Every fix works with the phone, email and calendar you already have.

Will you sell me something?

Only if you ask. The last page explains Booking Setup, in case you would rather have it done for you.

Want every door closed in 10 days? The kit adds what to measure, three steps and ready-to-copy messages. Rather have it done for you? Booking Setup.

Send me the guide →